Akademiks: The hip-hop personality wants Kendrick Lamar fans to properly salute Drake
There’s no denying how much hip-hop personality Akademiks shows love to rap star Drake. So with the Kendrick Lamar buzz - er - buzzing these days, it’s no surprise Ak is stepping up to remind K. Dot fanatics how much Drizzy has influenced and leveled up his career.
Tommy Richman: The much-needed 'MILLION DOLLAR BABY' official music video is of course fire
Let’s keep it 100 - this has remained the ‘song of the year’ for the past few months but seeing the full-fledged ‘official’ music video? My goodness. The overnight legend of Tommy Richman and his ‘MILLION DOLLAR BABY’ visual is here.
Moneybagg Yo: The Memphis rap star has officially started his own clothing line
Why wear other fire brands when you can don your own? Turns out rap star Moneybagg Yo wants to have his legacy go far beyond the rap game and is proving it courtesy of the launch of his LOF brand.
Marlon Wayans: The Hollywood star keeps it 100 after getting robbed and proves he had the last laugh
Hollywood heavyweight Marlon Wayans isn’t sweating the small stuff, even when it involves being robbed. How about getting the last laugh after falling victim to someone busting into your home and trying to get away with all of your valuables? Say less.
Kendrick Lamar: The 'Not Like Us' music video might be the most genius visual of all '24
Keeping it 100? No matter what side you were low-key or high-key pulling for, you have to admit the competitiveness of the Drake and Kendrick Lamar feud? My goodness. So all those feelings to the side? How about seeing the hard-hitting ‘Not Like Us’ music video and its premiere on Independence Day, too? Pure genius.
Saweetie: The West Coast rap diva had a birthday to remember with all types of receipts to prove it
West Coast rap diva Saweetie gets ample love around these parts and after turning up on her birthday, it’s only right to embrace her self-celebrating of - er - herself. Well, it’s all about seeing once again how she turned up for her born day.
GloRilla: The rap diva taking over VIBE magazine is such a hip-hop flex
It’s hard to believe physical magazines are still in existence 2024 but whether it’s digital page-turning or the paper version, it’s clear rap diva GloRilla has all eyes on her glowing from the new VIBE issue.
Doja Cat: The jaw-dropping rap diva's random pics are reason enough to smile on Independence Day
Low-key? There was no way I was ignoring this Doja Cat post - at all. Yes, it’s more PHOTOS or even PHOTO OF THE DAY but sometimes you just have to wild out and have some fun in the NEWS section. These pics? My goodness.
Triple B: The legend buys and analyzes some clone fragrances from TEMU
If you’ve ever watched a single Big Beard Business a.k.a. Triple B video, then you already know it’s all about embracing the power of fragrances. His knack for giving you the ins and outs of colognes? Game-changing. So watching B dish on clone products courtesy of TEMU? Must-see.
Saweetie: The dance moves with family is a post-birthday flex I'm here for
With her birthday a few hours removed, why not keep turning up for rap diva Saweetie? How about taking those born day vibes going strong with her sisters showing off some dance moves? Say less.
Eminem, Big Sean & BabyTron: The Detroit trio come through strong with their 'Tobey' anthem
Detroit flexing going down these days? You better believe it. It’s three generations of Michigan fire going down with Eminem, Big Sean and BabyTron coming through on their ‘Tobey’ single.
FERG: The Harlem hitmaker delivers audio flames with 'FERG STRONG'
Who wants to wait until Independence Day for those audio fireworks? How about turning up hours ahead of the celebration with help courtesy of Harlem’s FERG with the ‘FERG STRONG’ anthem? Say less.
Drake: The 6 God is making sure to publicly give Rick Ross' ex Tia Kemp her flowers
I honestly have put an emphasis on scaling back with the super gossipy stories around Attack The Culture but some things will always slip through the cracks. How about buzz between rap heavyweight Drake and his publicized rival Rick Ross’ ex-girlfriend Tia Kemp teasing a low-key bond? Oh yes.
Coi Leray: The hip-hop diva is proving it's really deeper than rap with Camp Courage
You already know from around these parts I thirst on an hourly basis when it comes to rap vixen Coi Leray. But my goodness if you can’t put those vixen vibes on pause for a moment to applaud her launch of the non-profit organization Camp Courage to help level up inner city up-and-comers.
Marlon Wayans: The comedian keeps it 100 after Rick Ross' attack in Canada
Hollywood star Marlon Wayans is speaking out. The hip-hop fan has stepped up to speak out following footage going viral this week showing rap heavyweight Rick Ross getting attacked in Canada after taunting the country’s icon Drake with Drizzy rival Kendrick Lamar’s ‘Not Like Us’ song playing at a concert.
Coi Leray: The jaw-dropping baddie had the time of her life at the New York City Pride Parade
With July officially here, what better way to cap off the Pride Month goals than seeing rap vixen Coi Leray turning up in the Big Apple from the Pride Day Parade? Say less.
Rican Da Menace: The Maryland rap diva giving relationship advice in 2075 is eye-watering funny
Most times something like this would end up in either VIDEO OF THE DAY or simply the VIDEOS sections but when you know how much love I have for rap diva Rican Da Menace? You should be shocked this isn’t BREAKING NEWS - it’s all about her comedy and joking about those commitment goals in 2075.
Fat Joe: Joey Crack reminds The Culture it's still Terror Era in 2024
The years might keep going by but the Terror Squad flag is still soaring strong in the air. So it’s no surprise rap veteran Fat Joe is standing up and sending reminders of his longevity at the head of the TS table.
Sexyy Red & Chief Keef: The 'Bow Bow Bow (F My Baby Dad)' is your entire weekend flex
There’s only loving - never hating - on Sexyy Red these days. Wiping clean the competition and showing out by herself? I’m here for it. So the rap diva teaming with Chief Keef on their ‘Bow Bow Bow (F My Baby Dad)’ anthem and music video? My goodness.
4Batz: The 'act v: there goes another vase' music video is the ups and downs of relationship goals
At this point, it’s safe to say crooner 4Batz is on the steady glow. The music keeps hitting and when you have an anthem like ‘act v: there goes another vase’ it’s clear he’s letting more than emotions loose.