Want a reason to smirk a little? Look no further than the love and care Reign Storm Samuel is receiving on a regular basis.

It’s rare a Video of the Day topic or subject gets spotlighted twice in the same week or even twice in the past three days - but it’s far from ordinary when you’re dealing with an adorable pup as awesome-looking as Reign Storm Samuel.

The weekend goals are fully activated and getting a look at Reign Storm Samuel’s bath routine? Too precious and priceless.

There’s just something special about dogs. Cats are for a certain group of people but for me and fellow dog lovers? There’s a connection you just can’t get with any other animal.