Damian Lillard: Watching the NBA superstar glow up in his Oakley Enigma Ink shades is pure lifestyle goals

Just for the record - I am a huge fan of shades and glasses. So seeing NBA baller Damian Lillard launching a new fire Oakley collaboration with the Enigma Ink set? My goodness.

But while you’re seeing up-close looks at these shades throughout the site - how about just watching Big Dame living it up in them - both on his balling time frame and studio sessions. Tap in.

Inspired by the parallel energies on the court and in the studio, Oakley® reignites a partnership with basketball superstar and Team Oakley athlete Damian Lillard, aka DAME D.O.L.L.A in the studio, to unveil the Damian Lillard Signature Series Enigma Ink. Enigma Ink is the newest eyewear model in the Damian Lillard Signature Series, reflecting Dame’s multidimensional identity as an elite athlete, recording artist, and cultural force.

Built through the moments that define a legacy, Enigma Ink draws from three meanings of ink itself: a writer’s craft, the art of tattooing, and the mark of a businessman. From handwriting lyrics to meticulously sketched tattoos, ink captures stories worth etching into history. The result of this inspiration is a refined, monochromatic frame that balances focus and creativity, mirroring Dame’s life between the court and the studio, with your choice of a tinted or optical lens.

Damian Lillard shares, “The design of this frame blends the energy from the game, with my passion for music and culture. The frame reflects the look, the mindset, and the legacy I’m building.”