Drake & J. Cole: The 'First Person Shooter' music video continues to push The Culture forward
Keeping it 100? Drake really continues to remain at the top of his game. So it’s no surprise his ‘First Person Shooter’ music video is mind-blowing and captures your attention from start to finish.
E-40: The hip-hop legend comes through glowing in his 'Off Dat Mob' music video
There’s no slowing down E-40 these days. The hip-hop icon continues to flourish and push The Culture forward with mind-blowing lyrics and game-changing visuals, of course. So it’s no surprise his ‘Off Dat Mob’ anthem really hits different.
Ari Lennox: The slow down and sultry vibes are activated in the 'Get Close' music video
Ari Lennox. Always a clutch presentation when it comes to the visuals. So seeing the jaw-dropping crooner coming through with her new ‘Get Close’ music video? Must-see.
CyHi & Pusha T: It's all about the outdoors in the 'Mr. Put That Shit On' music video
Ready for the holiday week? Sometimes a fire music video can really set the tone so just rely on what CyHi and Pusha T are serving up for The Culture these days. A few weeks after dropping their collaboration, it’s only right ‘Mr. Put That Shit On’ music video has arrived.
DJ Rosegold: The vibes are alive with Savannah Ré and Fana Hues in 'Passion'
Sometimes you just have to get caught up in the moment. So leave it to DJ Rosegold, Savannah Ré and Fana Hues to deliver all the good vibes needed courtesy of the new ‘Passion’ anthem.
Baby Tate: The 'Wig' music video is all types of epic and lip-sync goals
There’s no slowing down what Baby Tate is serving up to the masses these days. With new music always on deck, it’s all eyes on the new ‘Wig’ music video showing out BT’s drag persona Nasha Lottie.
2 Chainz & Lil Wayne: It's ColleGrove vibes from 'Jimmy Kimmel Live!'
How much do you love 2 Chainz and Lil Wayne? How about enough to stay up late and seeing them turning up with their ‘Long Story Short’ performance on ‘Jimmy Kimmel Live!’ yes, yes?
Walter Ray: There's no holding back the emotions in the 'One Up' music video
Sometimes you just have to keep things a buck and it’s the case for crooner Walter Ray. The R&B singer delivers more than just a single with his ‘One Up’ anthem serving as a direct message to bae in the new music video.
YhapoJJ: The new 'Eazy' music video has me completely ready to binge on the 'Evolution of Xur' EP
Who just puts out fire music videos these days? Turns out hip-hop artist YhapoJJ is coming through with both a new ‘Eazy’ visual plus the new Evolution of Xur EP.
Mozzy: The 'Free Juju' music video is a late night rally call
Lyrically? Mozzy really delivers. So you have to keep the expectations high for when the cameras start rolling with music videos like the new ‘Free Juju’ premiere.
Ebony Riley: It's a cinematic glow up and emotional unveiling in the 'Get Along Better' music video
Who wants to wait until Friday to get a new music video and song? R&B singer Ebony Riley gets a jump start with a new ‘Get Along Better’ anthem and visual.
Riovaz: The 'crying at the Orgy' music video is dark and sexy as hell
Low-key and high-key? Riovaz is easily one of my favorite new artists in The Culture right now. His signature sound is solid but his knack for releasing fire music videos like the new ‘crying at the Orgy’ visual? Must-see, of course.
BabyTron: The 'Down, Up!' music video is all types of vintage vibes
Who says you have to wait until a Thursday to get the throwback vibes? Just tap into what hip-hop star BabyTron is serving up these days courtesy of the new ‘Down, Up!’ music video.
Johnny Cocoa: The 'Green Light' music video lives up to its name
Low-key and high-key? I’m here for everything Johnny Cocoa is serving up these days and his new ‘Green Light’ music video? Must-see.
Killer Mike & CeeLo Green: The Atlanta heavyweights deliver hard-hitting cinematic flexing in the 'Down By Law' music video
Love fire visuals? How about hard bars? Say less. Georgia native Killer Mike has come through with the standout and opening track from his MICHAEL studio album in the form of the ‘Down By Law’ music video.
Action Bronson: Seeing how to make the perfect smash burger has me salivating
New York rapper Action Bronson is sticking to his culinary roots and it’s no surprise this video focused on perfecting the smash burger? Must-see, of course.
Peezy: It's an overseas adventure in the 'Realist Around' music video
Tired of your local surroundings? Need to spice things up? Say less. Rap artist Peezy takes you on an international adventure courtesy of the new ‘Realist Around’ music video.
Doe Boy: It's all in the 'Gucci Bubblecoat' in the new music video
Just when you thought a ‘Gucci Bubblecoat’ was for keeping you warm, right? Turns out rap artist Doe Boy is using the concept and attire for a full-fledged new anthem plus music video, of course.
Eem Triplin: The 'Yeah Yeah!' music video is as fire as the song sounds
It’s tough to match the same energy a song delivers as the music video but rest assured hip-hop artist Eem Triplin has all bases covered courtesy of the new ‘Yeah Yeah!’ music video.
Rican Da Menace: The message is clear in the 'Fuc No' music video
Is there any slowing down Rican Da Menace these days? ‘Fuc No’ - well, that’s the name of her new music video and simply said, the answer to the previous question, of course.