Desiigner: Picture Perfect takes it to the NYC streets in the ‘America’s Baby’ music video
Chill vibes. Signature sounds. Cinematic fire. It’s all in a day’s work for rap veteran Desiigner showing out with direction from Picture Perfect in their ‘America’s Baby’ music video.
Celebrating Biggie Smalls: My Brooklyn Nets are all about saluting the G.O.A.T
It’s tough to be such a hardcore Brooklyn Nets fanatic and seeing them get smacked game after game - but frown upside down? How about pushing for The Culture with the borough’s team showing the most love to the late, great Notorious B.I.G.?
Homeboy Sandman & GUIDANCE: Simplicity reigns supreme in the ‘Artist’s Creed’ music video
Simple words. Simple cinematic appeal. Complex awesomeness. It’s all eyes on Homeboy Sandman and GUIDANCE as they connect for their ‘Artist’s Creed’ music video.
Jim Jones: Capo telling you why he has the realest smile in the rap game is epic
Low-key? I’ve rocked with Jim Jones forever - something about his confidence, always keeping things a hundo and his Capo status? Always impressive - but how about the fact his smile is the real deal? I’m here for it.
Action Bronson: The Queens rap heavyweight crushing pitches from Citi Field is must-see
Want to see rap heavyweight Action Bronson turning up from Queens? Look no further than seeing the hip-hop heavyweight showing out from New York Mets’ Citi Field.
Lola Brooke: The rap baddie serves up with her hard-hitting ‘Bon Appetit’ lyric video
I’m here for all things Lola Brooke in 2025. Her music always slaps and getting the much-needed ‘Bon Appetit’ anthem with an accompanying music video - er - lyric video? I’m here for it.
FERG: The Harlem legend completely showcases his art appreciation in the ‘Alive :(‘ music video
It’s all about thinking bigger and better for FERG these days so my goodness if the ‘Alive :(‘ music video doesn’t hit hard. Much more than a tune - it’s a full-blown artistic flex.
Jim Jones: The ‘Jomo’ music video goes back to the non-stop in the ‘Jomo’ music video
Capo season never ends. So it’s all eyes on Dipset’s Jim Jones as he stays in grind mode with the ‘Jomo’ music video. My goodness.
Jim Jones: Juelz Santana, Vado, Suzi and Dave East unite for ‘This Sh!t Still In Harlem’ remix music video
The big flexing is on full display for Harlem’s finest starting with Jim Jones and his crew of Juelz Santana, Vado and Dave East plus Suzi. A fire ‘This Sh!t Still In Harlem’ music video? Tough.
Errol Holden: It’s a recording session sneak peek in the ‘Evelyn & North’ music video
Love fire music? Need some lyrical flexing? Look no further than what hip-hop artist Errol Holden is serving up these days courtesy of a new ‘Evelyn & North’ music video.
Jack Harlow: The rainy stroll through New York City is the ‘Tranquility’ music video theme
Rainy days in New York City? I’m here for it, Jack Harlow. The hip-hop artist completely bodying a ‘Tranquility’ song with a super lit ‘Tranquility’ music video? I’m here for it.
Neek Bucks & Lihtz: It's New York City street tales in the 'Entitled' music video
Love gritty street stories? It’s all eyes on rap artist Neek Bucks and Lihtz in their ‘Entitled’ music video. The visual flex goes hard and the words hit even harder in this cinematic presentation.
Tems: The stunning singer taking over New York City in the 'Burning' music video is heavenly
I can’t get enough of all things R&B crooner Tems. Her voice is so strong and melodic with passion and it’s fully on display in the ‘Burning’ music video.
Sugarhill Ddot: The 'Tweakin' music video takes you all the way back to church
Battling demons? Real-life crisis? Look no further than what hip-hop artist Sugarhill Ddot is putting out to the masses courtesy of the ‘Tweakin’ music video. The single goes hard but why not go the extra mile with the cinematic flexing? Say less.
A Boogie wit da Hoodie: The Bronx rap heavyweight goes Godzilla x Kong mode in the 'Steppas' music video
There’s no denying how much of a giant A Boogie wit da Hoodie is in the rap game but seeing him go sky-high in the ‘Steppas’ music video? Super tough. New music on the way but now it’s all about the single flexing and this visual goes hard.
Action Bronson: My favorite rapper is back at it with 3-course food and wine consuming
Need a reason to salivate? Look no further than what my favorite rapper Action Bronson is doing these days with his ‘Fuck That’s Delicious’ series and his latest release.
Lil Tjay: The New York rap heavyweight's 'Good Life' music video is golf course flexing
Who says you have to play golf on an - er - golf course? Turns out if you’re rap crooner Lil Tjay, there’s no better place to turn up especially when the camera’s recording for the ‘Good Life’ music video.
Jonny Fatz: The 'Imaginary Players' freestyle is fire from start to finish
Need some New York flare in your life right about now? Say less. Rely on hip-hop artist Jonny Fatz delivering nostalgia with a modern twist courtesy of a super fire ‘Imaginary Players’ anthem.
Young M.A.: The 'Watch (Still Kween)' music video hits extra hard
Just when you thought rap heavyweight Young M.A. was cooling out at the start of ‘24? Nah, right? Turns out the Brooklyn native is delivering more than your go-to pizza spot courtesy of a fire ‘Watch (Still Kween)’ music video.
Troy Ave: The Brooklyn rap veteran delivers 'NYC' vibes in his music video
It’s a Brooklyn thing and Troy Ave knows it. The hip-hop veteran is serving up fire on a regular basis and getting this ‘NYC’ music video? Super tough.